Get Woke, Go Broke? A case study on the use of social issues in advertising An Honors Thesis (HONR 499) by Emily Gralak Thesi
Gillette backflips on 'toxic masculinity' with new firefighter ad | news.com.au — Australia's leading news site
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Hundreds of British men threaten to boycott Gillette over #MeToo-inspired advert | Daily Mail Online
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Economics Explored: The Go Woke, Go Broke hypothesis w/ Darren Brady Nelson - EP139 on Apple Podcasts
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Gillette's 'The Best Men Can Be' campaign stirs up strong feelings of the wrong sort | Creative Moment
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